The 2025 Arabian Travel Market (ATM) is on track to attract a record number of high-value visitors, with registrations up 104% compared to 2024. The event’s global appeal is evident, with 52% of visitor registrations coming from international markets.

The top five registered countries for ATM 2025 include the UAE, India, Egypt, Saudi Arabia, and the UK. These countries are significant players in the global travel market, with India’s outbound travel market and Egypt’s tourism revenues showing notable growth. Saudi Arabia’s Vision 2030 initiatives have also positioned the Kingdom as a major tourism hub.

“Increased international attendance strengthens the global profile of ATM, providing a vital boost to the local economy and driving revenue in sectors such as hospitality, retail, and travel, thereby demonstrating the impact and strength of business events. This year’s edition is expected to see notable growth in participation from key regions, reflecting demand from across the global tourism industry.” – Danielle Curtis, Exhibition Director ME, Arabian Travel Market

ATM 2025 is expected to welcome more than 55,000 attendees, including 37,000 visitors and 7,000 distinguished buyers. The event will feature in surplus of 2,800 companies representing 161 global destinations. This year’s theme, “Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity,” will highlight the importance of industry-wide collaboration and showcase innovative technologies driving travel and tourism.

The event will include new features such as the Start-up and Innovation Zone, which will showcase cutting-edge solutions from emerging companies. Visitors can look forward to fully immersive VR experiences and host companies such as Biyiy Electric Bikes, Ztexa Global, and Traveln.ai.

Meanwhile, ATM Travel Tech has also grown by 23% YoY and will feature the Future Stage, where experts from industry leaders such as Booking.com, TripAdvisor, dnata Travel Group, Agoda, and Skyscanner will share insights into the transforming landscape of travel.

Held in conjunction with Dubai World Trade Centre, ATM 2025’s strategic partners include Dubai’s Department of Economy and Tourism (DET), Destination Partner; Emirates, Official Airline Partner; IHG Hotels & Resorts, Official Hotel Partner; and Al Rais Travel, Official DMC Partner.

Also read: Arabian Travel Market 2025: Where tomorrow’s travel takes flight