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Events and AttractionsMICE

Miral to present Yas Island as the crown jewel of MICE destinations

Yas Island
Yas Island
Yas Island – Image courtesy of Miral

Listen up corporate travel and event managers! Miral, the mastermind behind Abu Dhabi’s immersive destinations and experiences, has announced a six-part MICE podcast series, “Crafting the MICE Experience: Behind the Scenes at Miral”.

Produced in partnership with Digital Tourism Think Tank (DTTT), this series debuts on 5 September and will offer some insight into Miral’s innovative vision, strategies, and initiatives that cement Yas Island’s position as a premier destination for business events.

Delving into Miral’s ambitious plans for Yas Island, and showcasing its capabilities in hosting world-class events and highlighting the power of collaboration, the series will no doubt be informative and full of inspiration, but importantly, open up a host of ideas and opportunities for all sorts of corportate events.

Featuring expert insights from thought leaders, partners, and industry specialists, each episode shares valuable takeaways on crafting unforgettable events on Yas Island.

The podcast series combines Miral‘s exceptional experience-crafting expertise with DTTT’s in-depth understanding of the digital landscape and its impact on the travel and tourism sector.

What can listeners expect?

Episode 1 – Vision Behind the Brand: Exploring Miral’s core values, ambitious vision and commitment to pushing the boundaries of event experiences.

Episode 2 – Vision for Yas Island: Unlocking the full potential of the vibrant destination for world-class business events.

Episode 3 – Fostering Partnerships: Unveiling the magic behind Miral’s successful collaborations with industry leaders, such as the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), and how they transform event experiences on Yas Island.

Episode 4 – Unlocking Value: Highlighting the financial incentives that make hosting events with Miral even more attractive.

Episode 5 – Experiential Events: Showcasing how Miral goes beyond traditional meetings to create immersive and engaging experiences.

Episode 6 – Investing in Future Experiences: Unveiling Miral’s forward-thinking approach to shaping the future of the industry.

    The podcast series will be available on Miral’s YouTube channel, DTTT’s website, Apple, and Spotify channels starting 5Β September.

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