Dates: 28 April – 1 May, 2025
Location: Dubai World Trade Centre, Dubai, UAE
Theme: Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity
When it comes to charting the future of global tourism, Arabian Travel Market (ATM) 2025 isn’t just another pin on your calendar—it’s the compass needle for where the industry is heading. Held at the Dubai World Trade Centre from 28 April to 1 May, ATM 2025 is shaping up to be the travel event of the year—packed to the rafters with fresh ideas, global powerhouses, and enough networking opportunities to shake a boarding pass at.
Let’s take a stroll through what’s making this year’s ATM one for the books.
🚀 Connectivity is king: the 2025 theme
This year’s guiding star—“Global Travel: Developing Tomorrow’s Tourism Through Enhanced Connectivity”—is more than a snappy slogan. It’s a timely reflection of how the travel industry is weaving tighter threads between technology, sustainability, and international cooperation.
From air routes and data pipelines to business relationships and cultural exchanges, connectivity is the beating heart of tomorrow’s tourism. And at ATM 2025, that heart will be pounding.
🎤 The speakers: big names, bold ideas
Let’s be honest—an event is only as exciting as the people behind the mic, and ATM 2025 has stacked its deck with some serious heavy hitters.
Abdulaziz Ali Al-Mawlawi, CEO of Visit Qatar, brings regional insight with a global twist. Expect razor-sharp analysis on how Gulf nations are reshaping the global travel game.
Abdulla Yousuf, Director of International Operations at the Department of Culture, will take the stage with insights on how cultural exchange is fuelling tourism strategy across borders.
Holly Phillips, Co-Founder & CEO of For Digital Sakes, will headline the Omnichannel Strategies for Seamless Travel Experiences session on 30 April at 13:55, diving into how digital harmony across touchpoints makes or breaks the modern traveller’s journey. Think Bvlgari and Rosewood, but behind the curtain.
Whether you’re a hotelier looking to dial up your guest experience or a travel marketer wanting to master the omnichannel maze, these are the folks you’ll want to hear.
🧠 3 stages, endless takeaways
The conference is split across three dynamic stages, each with its own flavour of inspiration and innovation:
🌍 Global stage
Here’s where the big conversations happen. Expect thought leaders to tackle the world’s most pressing travel trends—think sustainability, smart infrastructure, and border-blurring partnerships. If your goal is to zoom out and see the macro picture, this is the seat you want.
Don’t miss:
“Omnichannel Strategies for Seamless Travel Experiences” with Holly Phillips – 30 April, 13:55
🔮 Future Stage
This is where the sci-fi meets reality. AI, robotics, biometric tech, and traveller personalisation tools will be under the microscope here. If you want to futureproof your business, follow the flashing lights to this stage.
💼 Business Events Stage (NEW!)
This shiny new addition for 2025 is dedicated to the ever-evolving world of MICE (Meetings, Incentives, Conferences, and Exhibitions). Learn how to build impactful corporate events and turn PowerPoint into profit.
Sessions worth bookmarking:
“Beyond 2025: The Microtrends Redefining Travel” – Your cheat sheet to what’s coming around the corner.
🔗 ICCA & IBTM @ ATM: Business events go big
ATM 2025 is turning up the volume on business events, thanks to a heavyweight partnership with ICCA (International Congress and Convention Association) and the introduction of IBTM @ ATM.
Here’s a taste of the ICCA programme:
28 April: How Global Events and Festivals Drive Socio-Economic Growth
29 April: Association Matchmaking and Bridging Global & Regional Association Collaboration
30 April: Share for Success: Business Connections
These sessions aren’t just for swapping business cards—they’re built around real opportunities. Attendees with meetings that meet certain criteria (e.g. 250+ attendees, international rotation) can pitch for new partnerships through ICCA’s Share for Success platform. It’s like speed dating—but for global business growth.
🤝 Influencer networking & trade visitor plus
If you’re looking to rub elbows with the who’s who of travel content creators, don’t miss the Influencer Networking Event on 30 April. From TikTok travel stars to LinkedIn legends, it’s a goldmine for collaborations.
Want even more insider access? The Trade Visitor Plus upgrade opens doors to the Meetings Lounge and offers exclusive access to the ‘ATM Meet’ platform—a matchmaking tool for exhibitors, buyers, media, and other attendees. Think of it as your backstage pass to the industry’s main event.
🧭 Why ATM 2025 is your must-attend event
The travel world isn’t standing still—and neither should you. ATM 2025 is where bold ideas get traded, partnerships get sealed, and the future of tourism takes shape in real time.
Whether you’re a seasoned tour operator, a tech-savvy start-up, or an event planner chasing your next big gig, there’s a seat at the table waiting for you.
So, pack your bags, polish that pitch, and mark your calendar.
📝 Final boarding call: register now
The early bird catches the… conference badge. Registration is free until 13 April 2025, and spots are filling faster than a flash sale to Santorini.
👉 Register for Arabian Travel Market 2025
TL;DR?
If you’re in the travel industry and you’re not going to ATM 2025… you might be stuck in the departure lounge while the rest of us are cruising at 30,000 feet into the future.
