BluSmart, known for its sustainable mobility solutions in India, has partnered with leading Dubai corporate travel provider Al Rostamani Travels to introduce 100% electric limousines in the UAE. With a fleet of more than 7,500 EV vehicles in South Asia and a mission to “decarbonize mobility at scale” BluSmart has recently entered the UAE market to promote sustainable transportation solutions. 

This collaboration is set to redefine eco-friendly travel, starting with business and MICE (Meetings, Incentives, Conferences and Exhibitions) travellers. The initial services will offer chauffeur-driven service in Audi e-tron cars and feature flexible options like hourly rental, airport transfers, corporate transfers, and city rides.

Standout selling points include transparent and flat pricing, zero driver cancellations, and a C02 tracker so travellers can see their positive impact after every ride. Six in 10 Gen Z travellers look for more environmentally friendly transportation in-destination, so this feature is likely to prove popular. 

As a leading travel provider for over 30 years, Al Rostamani Travel brings a network of passengers, traveller bookings, and corporate connections to the table for the partnership. Integrating the two will mean corporate and holiday travellers will have the option to choose sustainable travel for excursions, transfers, and corporate events.

By leveraging each other’s strengths, BluSmart and Al Rostamani Travels are paving the way for future sustainable initiatives. This partnership is expected to inspire other companies to adopt greener practices, promoting a more sustainable approach to travel.