From personalised booking experiences to sustainable innovations, technology is reshaping how we explore the world. Travellers today expect convenience, efficiency, and customisation at every touchpoint,...
As the clock strikes 12 on the new year, travel behaviour is expected to shift in an interesting direction whereby holidaymakers will be torn between...
Saudi Arabia Tourism Authority has stepped into the future with the launch of โSARAโ, a beta version of an AI-powered smart guide. Unveiled this week...
And just like thatโฆ World Travel Market 2024 wrapped up on the 7th of November, closing out another year of learning, socialising and partnering. Around...
AI offers exciting possibilities in travel, but it comes with a set of challenges that tour operators and agents must carefully navigate. Here’s a look...
As the travel industry evolves, leveraging AI has become essential to remain competitive and grow. By integrating AI into each step of operations, from marketing...
Airports in the Middle East are at the forefront of integrating artificial intelligence (AI) technologies to enhance operational efficiency, streamline passenger experiences, and prepare for...
One third of Middle East and North Africa (MENA) Chief Marketing Officers (CMO) are investing in personalisation this year. Itโs the way forward for customer...
In an era where artificial intelligence (AI) is rapidly becoming a cornerstone of various industries, the hotel and accommodation sector in the Middle East is...